Strengthen your online presence and make it easier for visitors to find your business. The Shire of Murray has partnered with Tourism Tribe to deliver two free online workshops to help local businesses navigate the changing world of Google, digital marketing and AI, while preparing for the new Dwellingup Pinjarra destination website.

Open to tourism, hospitality, accommodation, retail, attraction and experience businesses across the Shire of Murray, the workshops offer practical tips to improve your visibility and connect with more customers.

Part 1: Get Found with ATDW and Google

Thursday 12 November | 10:30am–12pm

Prepare the core business information that supports destination listings, local search and visitor discovery. Learn how to create and improve your ATDW listing and Google Business Profile, keep business information accurate and consistent, and strengthen your visibility across destination websites, search engines and AI tools.

Part 2: Websites and Social Media in the AI Era

Thursday 19 November | 10:30am–12pm

Build on the first session to make business information clearer, more useful and easier to act on. Discover how to make your website more useful and search-friendly, understand social media’s evolving role, and connect your online channels as AI changes how travellers research and choose experiences.

These workshops are free, but registration is essential.

Learn more and register 

About Tourism Tribe

Tourism Tribe are coaches, builders and strategists who’ve spent 18 years helping tourism operators show up online with confidence. Their practical tools and training make sense for businesses where the owner is also often the cleaner, the tour guide, and the social media manager.

Workshop Facilitator, Fabienne Wintle, is the technical co-founder of Tourism Tribe, specialises in creating systems that make complex digital marketing tasks accessible for tourism operators who don’t have a technical background.