Your Business, Digital

Registrations Closed


Calling Murray’s local start ups and small to medium businesses!

Are you keen to improve your productivity, profitability and competitiveness in the digital age but aren’t too sure where to start?

The digital age has significantly changed the way businesses operate and we understand that you might not always have the time to find out what is out there, be uncertain as to what’s best suited to your business and lack the confidence to implement digital change.

The solution: Your Business, Digital

This free, six week online training program commencing Wednesday 10 June is designed to be interactive, easy to understand and non-technical, assisting participants in:

  • Learning about available technologies and digital tools
  • How businesses are saving time and money
  • Maximising digital marketing
  • Attracting new customers

In addition, you will receive advice from digital specialists and guest speakers as well as gain access to mentoring support to help develop your understanding, gain confidence and implement the various learnings and tools explored throughout the program’s six modules.

Online learning platform:

  • Recommended resources
  • Live session recordings – perfect to catch up or play back!

Spots are limited! Register your interest today and a member of the Meshpoints team will be in touch.

Module Breakdown

Session times will be determined with successful participants based on the most suitable time.

Your Story

Getting to know you

Setting good digital habits – build and develop your story | 2hrs

  • Program introduction by Meshpoints team
  • Business Advisory South West and Peel introduction – providing business coaching and digital marketing advice with up to 10 free sessions offered to businesses located within the Peel region
  • Familiarisation with the learning platform and course tools
  • Building group dynamic and supporting each other digitally
  • Why “Your Story” and storytelling is important for your brand
  • How to use your story when promoting and presenting your business digitally

Your Understanding

What is being online and digital?

How to ensure you are not left behind in our now very digital world | 1.5hrs

  • What is being online and why is it important to ensure your businesses success
  • “How much do we know” – group online learning activity
  • “No more missed opportunities” – introduction to Ecommerce
  • Why sell online and exploration of available platforms

Your Operations

How being digital enables your business to function and communicate efficiently

An introduction to programs that simplify and enhance the day to day running of your business | 1.5hrs 

Interactive introductions to:

  • Google suite – Docs, Sheets, Forms
  • Google calendar
  • Gmail
  • Google Drive
  • Microsoft Office 360
  • ZOOM

Your Customer

Who are they? How do we engage them online?

Ensuring your regulars are cared for and invited to participate as you go digital whilst attracting new customers online | 1.5hrs

  • Defining your customer
  • Create your customer persona canvas
  • What platforms are your customers using
  • Providing five star service online
  • How to encourage your customers to share their positive experiences

Your Brand

Your brand is more than a logo

Here we see how important your story is, in creating a strong brand and the programs we can use to enhance our brand’s image and impact | 2hrs

  • Defining your customer
  • Create your customer persona canvas
  • What platforms are your customers using
  • Providing five star service online
  • How to encourage your customers to share their positive experiences

Your Presence

It’s time to go live!

Embracing free media, social media and online booking partners to present your brand confidently and consistently | 2hrs

Introduction to:

  • Facebook for business.
  • Instagram  for business.
  • Selling via Social media.
  • Google Map for business.
  • Accommodation and Activity reseller platforms.

Wrap up:

  • Participant recap
  • Next step recommendations

Competition Terms and Conditions

  • Shire of Murray based businesses will be given first priority to the program
  • Only Shire of Murray based businesses may be eligible to go into the running to receive a voucher up to the value of $1,500 for website development
  • To be eligible to go in the running to receive a voucher up to the value of $1,500 for website development:
    • Your business must be based in the Shire of Murray
    • You must complete and actively participate in all six modules of the ‘Your Business, Digital’ program
    • You must be able to commit to training with website developer
    • Your website must incorporate e-commerce or bookable online product

‘Your Business, Digital’ is facilitated by Meshpoints, who work across Western Australia capacity building different organisations and teams and who are passionate about working with regional communities.

Additionally supported by WA Primary Health Alliance under the Australian Government’s PHN Program.

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